The Ministry of health will consider the idea of putting “scary pictures” on the packaging with alcohol
Social activists of the project “Sober Russia” has offered the Ministry of health to place on containers with alcohol frightening pictures.
By analogy with the images on cigarette packs of pictures can portray the internal organs affected as a result of excessive drinking. The purpose of innovation — to inform buyers about the dangers of alcohol.
According to the head “Sober Russia” Sultan Khamzayev, now on the labels in small print says only “Excessive alcohol consumption is harmful to your health”. The same picture will make people think before to buy alcohol, he said.
“We’ll work together with experts, review of existing experiences in other States, and relevant scientific data,” said the appeal of activists of the Ministry of health.